Do your potential and existing customers understand the benefits of using a BWCA member company in comparison to your competitors who are not members?
Are they aware of the Health and Safety requirements involved in providing water for their employees?
You can maintain and win more business over your competitors by using your BWCA membership as an effective tool to differentiate yourself in the marketplace.
We know that getting the right message in front of your potential clients is hard enough and that maintaining your existing client base, and stopping them from switching to a competitor, can sometimes get forgotten.
Your enhanced or premium listing on the BWCA website helps you to not only appear more professional but helps you focus on the key messages to effectively engage with your customers.
Make the most of your premium listing and BWCA membership by blogging about it, tweeting about it and linking to it.
For 41 pence per day you will get a premium listing on the BWCA website, with focussed and effective key messages that you can also use in every day sales and business development.
Thursday 19th March is the BWCA 2015 Open Trade Show at the Nottingham Belfry, Nottingham, NG8 6PY. Visit our conference page for more details, to see the itinerary, details of topics, speakers, list of exhibitors and more.
You can book your enhanced or premium listing on the BWCA stand at the conference. If you can’t make it to the event, give us a call or fill in our enquiry form to find out more.
The British Water Cooler Association (BWCA) has announced that the merger with the European Drinking Water Cooler Association (EDWCA) is no longer a possibility.
The BWCA Secretariat has today issued the following message to its members:
‘As you know, over the past two years, we have been going through a process with EDWCA to see if the two organisations could amalgamate. You will recall at the 2012 AGM, BWCA members asked the EC to construct a set of terms and conditions, and standards of operation, that would protect all BWCA members, both now and in the future and would present them to the EDWCA. If these were acceptable to the EDWCA then the EC would proceed. Read more NO ASSOCIATION MERGER
15 – 17 October 2013
Ansty Hall, Near Coventry
Wednesday 2 October 2013
Angel Springs has completed the acquisition of the entire water cooler base of Selectavend. This is Angel Spring’s sixth acquisition in the last 12 months.
Selectavend is a long established independently-owned vending and water cooler supplier with circa 500 bottled and mains fed water coolers across Scotland.
Angel Springs advise that this acquisition is a good strategic fit with Angel Springs existing distribution centre in East Kilbride, which is within easy reach of Glasgow, Edinburgh, Motherwell, Coatbridge and other parts of Scotland. Angel Springs now has a leading presence in the key Scottish market and has ambitions to grow further.
Angel Springs supplies and services more than 55,000 bottled water coolers and mains-fed water coolers, to over 33,000 customers in the UK. In Scotland Angel Springs services a diverse range of customers including St Andrews University, Provident, Phones 4 U, MoD and Glasgow University.
As part of its service to Members, BWCA has produced a series of single page fact sheets targeting different customer sectors.
Called The Facts About Healthy Hydration, this series of one-page, healthy hydration fact sheets have two messages:
PROFESSIONALISM BEATS PRICE WHEN FMs BUY WATERCOOLERS, SAYS FM RESEARCH
Delivery & service beats even price as the top requirement when procuring water coolers, new research shows.
This was the finding of a survey of Facilities Managers just released and conducted by the British Water Cooler Association.
Nearly all (90 per cent) of FMs said that delivery and service level agreements were ‘important or very important’ when choosing a water cooler firm. Price was an enormous influence too with 85 per cent of those asked saying that this was important or very important to them. Only 3 per cent didn’t mind about delivery and service and 2 per cent felt price wasn’t the priority.
Nearly two-thirds (62 per cent) recognised the benefits of BWCA membership in making purchasing decisions and even more – 81 per cent – saying that guarantees of health and hygiene procedures and processes mattered in their decision making. Nearly half (49 per cent) said that being a member of any other trade association was unimportant to them.
The survey was carried out by Angel Springs amongst visitors to the Facilities Show. Angel Springs’ MD, John Dundon, is chairman of the BWCA. He said: “Keeping abreast of what facilities managers think of our sector is important to us. The survey threw into sharp focus just what the priorities of some of this sector’s key customers need and expect”.
Phillipa Atkinson-Clow, General Manager of the Association, said: “The BWCA rigorously audits member companies holding service, safety, health and hygiene as some of the highest priorities. It is gratifying to know that professional FMs agree with us that service level agreements and delivery are overwhelmingly the most crucial aspects, putting professionalism over even the issue of price”.